First Lady Michelle Obama announced “Our Apps for Healthy Kids” Competition!

Attention Techies! Apps for Healthy Kids Launched Yesterday!

Posted March 11, 2010,

Secretary Tom Vilsack, U.S. Department of Agriculture

Cross-posted from USDA.

Yesterday was a very exciting day here at USDA as we joined First Lady Michelle Obama in announcing our Apps for Healthy Kids competition! Apps for Healthy Kids is part of the First Lady’s Let’s Move! initiative to end childhood obesity.

We are calling on you, America’s creative genius, to develop innovative, fun, and engaging tools and games that encourage children, especially “tweens” (ages 9-12) – directly or through their parents – to make more nutritious food choices and be more physically active.

The Apps for Healthy Kids competition invites American entrepreneurs, software developers, and students to develop innovative software tools and games using a USDA nutrition dataset recently made available to the public through the White House Open Government Initiative.  The dataset provides total calories, calories from “extras” (including solid fats and added sugars), and MyPyramid food groups for over 1,000 commonly eaten foods.

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